How to Grow an Idea

How to Grow an Idea with Conversations

Founders frequently come to AppThink with an idea that's been percolating in their heads for a while. Our Foundations course is designed to help...
Researching the Competition

Researching the Competition: Three Tips for Beginners

Your competition can be your greatest asset. Today we're sharing why you want to resist the human urge to view your competitors as your foes and how...
AppThink Alumni Spotlight Jimmy Amerson

AppThink Alum: Jimmy Amerson

How did you get started in tech and entrepreneurship? I majored in Computer Science in undergrad. Shortly after graduation, I started working as a...
Customer Interviews for Startups

Top 3 Questions Founders Ask About Customer Interviews

We know. You want to get to the fun part of entrepreneurship: building your product, creating your logo, and brainstorming names. And here we are...
What is zero to one product development

What is Zero-to-One Product Development?

When you hear zero-to-one in the context of product development, it's critical to understand exactly what we're talking about. We can think about it...
How to Grow an Idea with Conversations

How to Grow an Idea with Conversations

Many founders have an ‘aha’ moment around customer interviews because they often don’t have answers to the questions we ask to battle-test their ideas. Customer interviewing holds the key to those answers.

Suppose you’re a founder or someone who doesn’t feel like they can take that title yet! But if you have an idea – and you’re wondering how to get started and grow an idea, then this should help. So, in this article, we’ll dive into why ideas grow and develop in conversation.

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Researching the Competition: Three Tips for Beginners

Researching the Competition: Three Tips for Beginners

Your competition can be your greatest asset. Today we're sharing why you want to resist the human urge to view your competitors as your foes and how you can start methodically researching the competition today, no fancy tools necessary. #BigThingsStartSmall always....

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AppThink Alum: Jimmy Amerson

AppThink Alum: Jimmy Amerson

How did you get started in tech and entrepreneurship? I majored in Computer Science in undergrad. Shortly after graduation, I started working as a Computer Programmer and I’ve been in the same field since then. A few years after graduating I started a web design...

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Top 3 Questions Founders Ask About Customer Interviews

Top 3 Questions Founders Ask About Customer Interviews

We know. You want to get to the fun part of entrepreneurship: building your product, creating your logo, and brainstorming names. And here we are talking about validation and customer research (again) and how sending out surveys, while helpful, rarely tells the whole...

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What is Zero-to-One Product Development?

What is Zero-to-One Product Development?

When you hear zero-to-one in the context of product development, it's critical to understand exactly what we're talking about. We can think about it as: Zero-to-one represents the phase of a product's existence between the idea and the first shippable version, known...

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AppThink Alum: Niesha White

AppThink Alum: Niesha White

How did you get started in tech and entrepreneurship? I officially started my career in tech as a Software Developer in 2016, but even before that I'd always been very interested in technology. After taking a Web Design course as an undergrad, I knew I wanted to dig...

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Lean Canvas: A Business Model Tool That Doesn’t Suck

Lean Canvas: A Business Model Tool That Doesn’t Suck

The Lean Canvas accommodates and highlights this uncertainty by staying high level. There is no false sense of certainty here. In the early days, there are simply things we can not know. The Lean Canvas assumes this and helps guide the user down a path of progressive discovery, thus removing uncertainty.

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Minimum Viable Products

Minimum Viable Products

A Minimum Viable Product is the nexus of these two ideas: narrow scope with a bias towards learning. It is a tool to help you build out an idea, test it in the market, and learn from its performance so you can iterate on it.

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