Customer Discovery for First-Time Founders

Customer Discovery for First-Time Founders

In our last post, we talked about (and hopefully created) your business hypothesis. To recap quickly, a business hypothesis should:  Be designed to test the riskiest assumption(s) about your business concept.  Be specific and measurable so you know when your...
Avoid The Software Sinkhole

Avoid The Software Sinkhole

This is a complete guide to avoiding the software sinkhole by building a business hypothesis. In this in-depth guide you’ll learn: What is a software sinkholeHow to avoid the software sinkholeWhy you need a business hypothesisHow to build a business hypothesisPlus...