Whether you are the competitive type or not, if you’ve staked out your place in the world as an entrepreneur, you must become a competitive person....
How to Find Your Real Competitors: Competitive Whitespace Exercise
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Start a Tech Company: A How-to Manual
If a great idea was all that was needed to start a successful tech company, everyone would be a millionaire. Most people have had one or many novel...
The Mindset of an Entrepreneur
What is an entrepreneur, and what mindset is required for a successful one to accomplish what they set out to do amidst a sea of competition,...
Growth Loops: Rethinking Funnels to Drive Growth
Most folks in business are familiar with the concept of a funnel. You put something in the top and, through a progressive series of steps that all...
What is a freemium revenue model?
Before committing to a new product or service, consumers want to know the value they'd get from it. Businesses spend time, effort, and money on...
What Is A Two-Sided Marketplace Model And Why Does It Work
Two-Sided Market Place Technological advancement is rapidly changing how the global economy functions. The credit for this goes to the widespread...
Model Behavior: What is a SaaS Business Model?
Turning your idea into a business means selecting a service model. The cloud-based choices are IaaS, PaaS, and SaaS. An important thing to know is...
Model Behavior: What is a Business Model and How to Create One
You have an idea for your start-up and now you are ready to move forward. One of the first tasks will be to determine your business model. ...
How to Grow an Idea with Conversations
Founders frequently come to AppThink with an idea that's been percolating in their heads for a while. Our Foundations course is designed to help...
Researching the Competition: Three Tips for Beginners
Your competition can be your greatest asset. Today we're sharing why you want to resist the human urge to view your competitors as your foes and how...